Franchise Anniversary Logo
How do you summarize half a century of a global, multi-platform story into a single type lock-up?
Assemble iconic imagery
Deduce common design elements
Simplify for the desired demographic
Determine the best typography lock-up
(using the existing logo font)

Mix it all together by a talented designer, and…
Voila!
A truly original and brand-elevating statement, encompassing five decades of history.